Are you ready to step up to cleaning business owner?

Woman's shadow on sunny outdoor stairs.
Photo credit: Natalia Medd

I wasn’t for a long time.


I stumbled around with an employee’s mindset for years after I became self-employed.

I continued with my former employer’s cleaning methods, even though some of those ways of cleaning were not effective.

I was slow to raise prices, even with the messiest customers.

I allowed some customers to pile on extra tasks to basic cleaning without a price increase.

In some cases, I piled the work on myself. ¯\_(ツ)_/¯

Going Deeper With The Meltdown


In 2008, the US economy melted down. Some of my customers or their spouses lost their jobs.

I was terrified I would lose all of my customers and the income they provided.


In the middle of sleepless nights, I got out of bed and fired up my computer.

I spent those dark, early morning hours online reading about ways to improve my cleaning services.

A desk with computer and lamp at night.
Photo credit: Anders Ljungberg

Meet Judith

Focused Actions = Focused Results


I researched new methods and tried different tools and cleaning supplies.

I developed a repeatable batch workflow that focused on detailed cleaning throughout my customers homes.

I fine-tuned my customer policies.

Fast forward to 2011, I not only kept all of my 2008 customers, I added new customers.

My unemployed customers even kept me on while they were between jobs.

What made the difference was a mindset shift, a willingness to learn more, try more and step up.

Batch cleaning image round
Discover more about batch cleaning.

My Greatest Lesson


What I found is when you are self-employed, you work with your customers, not for them.

You are expected to provide high quality service, on a regular basis—as a household cleaning partner.

While you shoulder all of the responsibilities of your business, you also get to choose who you work with and how you want to serve them.

When you’re the business owner. You make the rules.

The shift I made in 2008 made a lasting difference in how I run my cleaning business.

That shift changed the way I treat my customers and how I’m treated by them in return.

Are You’re Ready To Move From “Good Enough” to High Value?

It’s up to you to make sure your policies benefit your cleaning business——and help you make the money you deserve for your hard work.

Whether you work solo or with a trusted partner, I’ll share ideas and tools to help you start and build a well-run, profitable house cleaning business.

Are you ready to step up from “cleaning lady” or “cleaning guy” to cleaning business owner?

If you are, I’m here to help.

Let’s get started….

Ready to start a house cleaning business?

Ready to sign your cleaning business papers

Tap the button to discover what you need to do to get started with your own house cleaning business.


Cleaning Business Start-up Basics

Use this full map of US state and city laws to help you:

  • Apply for a business name
  • Get a business license
  • Register to pay taxes

Just click on the map to find your state and get started.

USA map of states.